Summary
Netflix officially released the trailer forWednesdayseason two, which audiences have been highly anticipating for some time. While confirming that the season will be split into two,with the first set of episodes dropping on August 6 and the rest on September 3, the trailer also gave people a glimpse of what they can expect from the show this time around.
There has been a lot of discussion among fans about whatWednesdaywould deliver this time around, and now people have a better idea. There were familiar faces, lots of comedy, plenty of dark moments, and some new characters highlighted. However, one major name was missing: Lady Gaga.
Lady Gaga Wasn’t In Wednesday Season Two’s Trailer
Fans Of The Show Quickly Picked Up On This
Lady Gaga being cast in the second season ofWednesdaywas a major talking point when it was first announced, as she’s one of the biggest stars in the world. Having conquered the music industry, Lady Gaga has been taking the world of Hollywood by storm due to roles in the likes ofA Star Is BornandAmerican Horror Story. That is why people were genuinely buzzing to hear that she was going to be part of this show, especially becauseher theatrics and love of entertaining feel like a perfect fit for the darker tone and vibe that the Addams family provides. Even Jenna Ortega has been unable to hide her excitement about the casting, admitting the wholeWednesdaycast were all trying to impress heron set when filming the show.
However, she was nowhere to be seen in the first trailer.The 14-time Grammy Award winner being cast was a major deal, but Netflix opted not to tap into that with this trailer and instead left her off. While the footage itself was brilliant and has had people talking, leaving someone with thename value and fanbase as Lady Gagaoff the trailer was certainly a risk. Putting her in would’ve gained huge traction, but that decision might end up paying off for Netflix.
Netflix Made A Brilliant Marketing Decision With Lady Gaga
It Has Left People Wanting More
The choice not to have Lady Gaga feature at all was bold, but it gives Netflix the upper hand in the next stage of its marketing. They likely knew that the first trailer was always going to get everyone talking about the show being back and the storyline moments that were teased throughout. That has been proven right; therefore, not giving awaywhat Lady Gaga will be doingor how she looks to the public makes perfect sense. The number of people talking about her in the aftermath proves they were right not to feature her, as audiences are desperate to know anything about her.
Netflix left people wanting more when it comes toWednesday, and that’s something that might be delivered in the future due to Lady Gaga. Seeing her turn up at another point in the planning when the buzz has decreased will ensure that Netflix is getting the most out of her star power. People might stop talking aboutWednesdaycloser to the premiere date, so if they can dropLady Gaga’s first appearance, it will have everyone discussing the show, which is exactly what they’re looking to do. Even though some fans were mad at the moment at her not being involved this time around, the reasoning behind it makes sense, and that’s something that Netflix now needs to lean into moving forward.
Lady Gaga’s Reveal Should Take Place Just Before Wednesday Season Two Releases
This Would Bring Tons Of Buzz
Given the fact that Netflix purposefully left Lady Gaga out of the first trailer, it would make sense for them to double down and now not feature her at all in any of the marketing until just before the second season drops. Her absence alone is a huge talking point due to her popularity, and that’s something that can be leaned into. Having fans tune into every trailer or teaserjust to see if she appearswill have people watching, allowing them to make up their own minds about the future.
